3TREES's growth ring is carved with legends of the paint industry: being the first to propose and promote the concept of “healthy coatings”; launching “China Fresh Breath Charity Tours”; organizing the “National Air Quality Awareness Campaign”; establishing the first business school in the paint industry; building one of the largest single-factory water-based paint bases in Asia; becoming a partner paint brand of Shenzhou VI and Shenzhou VII; and joining hands with Nobel Laureates in Chemistry on technological innovation ......

Following its successful IPO on the A-share market in 2016, 3TREES set a new Health+ standard for the industry, and achieved a dual upgrade of new stores and new logos. The launch of the Health+ products started a new health campaign; at the same time, the company set out plans to build a 361°service system based on its one-stop products and wholesale painting business; to train “future CEOs”, 3TREES has provided a big stage for “strivers” who associate themselves with the corporate culture and shares resources with them, and the 3TREES team is constantly expanding 色漫天堂.

In 2017, the company developed several creative brand projects with notable highlights, and vigorously explored the youthful elements of the brand 色亚洲天堂. With creative use of new media, 3TREES conducted brand marketing with contents in multiple dimensions, and deeply impressed the consumers with original, targeted and innovative brand promotion methods. Having taken a deep root in China, the 3TREES brand is reaching out to the world.